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These changes affect how international companies should approach their marketing activities. In the light of these developments, how do you think marketers will shift their efforts and activities in the near future?
Marketers will shift their efforts towards digital marketing, personalization, mobile and voice search optimization, video marketing, and leveraging data and technology to create more personalized and engaging experiences for customers.
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Asked 11/16/2016 1:05:26 PM
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Marketers will shift their efforts towards digital marketing, personalization, mobile and voice search optimization, video marketing, and leveraging data and technology to create more personalized and engaging experiences for customers.
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Added 4/25/2023 12:15:34 AM
This answer has been confirmed as correct and helpful.
Confirmed by Cliff: [11/15/2024 12:00:28 AM]
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Explain how organizational culture can lead to the failure or success of a joint venture or strategic alliance between two companies.
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Organizational culture can impact the success or failure of a joint venture or strategic alliance through its influence on shared values and goals, communication and trust, and adaptability and flexibility.

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