Weegy: Reputation management can be precisely broken into three segments:
Building your company and brand reputation: Whether you are new company or are launching a new product/service or have branched out to a new industry or a customer base, [ your primary focus should be establishing a stellar reputation for your business and your brand.
Maintaining your company and brand reputation: Maintaining your stellar reputation is critical. Once your company has established a solid reputation, you have to take continuous strategic and formational steps to maintain it.
Recovering your company and brand reputation: A negative word or image in the public eye can ruin your brand’s reputation. To effectively address such an occurrence, your need to thoughtfully rebuild your brand overtime. Consider partners with expertise in how to create a strong positive image in the minds of the public. Positive association with your brand comes as a result of planned promotional activity and building trust.
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