_____ is a pricing strategy for new products that aims to capture as much of the market as possible by offering rock bottom prices.
a. Every-day-low-pricing
b. Loss leader pricing
c. Pre-emptive pricing
d. Penetration pricing
Penetration pricing is a pricing strategy for new products that aims to capture as much of the market as possible by offering rock bottom prices.
Expert answered|
Giana|Points 816|
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Asked 9/2/2012 11:24:03 AM
Updated 8/12/2014 7:37:45 PM
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