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Focus groups
A focus group is a form of qualitative research in which a group of people are asked about their perceptions, opinions, beliefs, and attitudes towards a product, service, concept, advertisement, idea, or packaging.
Expert answered|rufizolo|Points 40|
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Asked 8/31/2013 8:22:04 PM
Updated 10/17/2016 11:03:38 PM
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This answer has been confirmed as correct and helpful.
Edited by yumdrea [10/17/2016 11:03:34 PM], Confirmed by yumdrea [10/17/2016 11:03:38 PM]
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