Which of the following is an example of consumer-generated marketing? 66) ______ A) Toyota's presence in online communities B) Neiman Marcus's InCircle Rewards program for its best customers C) Nike's Nike Plus running Web site D) The Lexus Covenant aimed at creating customer delight E) MasterCard's use of "Priceless" commercials shot by customers

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Which of the following is an example of consumer-generated marketing? 66) ______ A) Toyota's presence in online communities B) Neiman Marcus's InCircle Rewards program for its best customers C) Nike's Nike Plus running Web site D) The Lexus Covenant aimed at creating customer delight E) MasterCard's use of "Priceless" commercials shot by customers

s

E) MasterCard's use of "Priceless" commercials shot by customers

Expert answered|selymi|Points 8092|

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Asked 4/24/2012 2:37:47 PM

Updated 7/11/2019 9:19:11 AM

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MasterCard's use of "Priceless" commercials shot by customers - example of consumer-generated marketing.

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