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____________ is the process of identifying factors that can affect marketing success.
Environmental scanning is the process of identifying factors that can affect marketing success.
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Asked 12/8/2015 12:54:21 PM
Updated 12/8/2015 1:23:20 PM
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Environmental scanning is the process of identifying factors that can affect marketing success.

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Added 12/8/2015 1:23:20 PM
This answer has been confirmed as correct and helpful.
Confirmed by jeifunk [12/8/2015 1:35:59 PM]
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