Foreign _____________ involves a firm buying the rights to produce, promote, and use the domestic firm’s trademark/patents in a defined geographical area as long as there is agreement on specific operating procedures.
Foreign LICENSING involves a firm buying the rights to produce, promote, and use the domestic firm’s trademark/patents in a defined geographical area as long as there is agreement on specific operating procedures.
Question
Asked 10/31/2010 8:38:02 PM
Updated 2/13/2017 8:29:35 AM
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