Question and answer
A consumer's decision-making process is influenced by his/her __________, consisting of those people who help shape the consumer's beliefs, attitudes, values or behavior A) Reference Group B) Focus Group C) Target Audience D) Social Class
A consumer's decision-making process is influenced by his/her social class, consisting of those people who help shape the consumer's beliefs, attitudes, values or behavior.
selymi|Points 10336|
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Asked 4/13/2013 10:15:15 AM
Updated 7/28/2016 10:50:47 AM
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This answer has been confirmed as correct and helpful.
Edited by Andrew. [7/28/2016 10:50:44 AM]
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