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The first stage in the new-product process is called: idea generation. screening and evaluation. business analysis. new-product strategy development. concept testing.
The first stage in the new-product process is called idea generation.
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Asked 6/2/2013 3:45:51 PM
Updated 2/20/2018 10:10:47 AM
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Edited by jeifunk [2/20/2018 10:10:47 AM]
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The first stage in the new-product process is called idea generation.
Added 2/20/2018 10:10:44 AM
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The second step in the sequential building process of brand equity is known as develop positive brand awareness establish a brand's meaning in the minds of consumers elicit the proper consumer responses to a brands identity and meaning create a consumer-brand connection reward loyal customer behavior
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The second step in the sequential building process of brand equity is known as create a consumer-brand connection.
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Generating insights leading to actions based on massive numbers of peoples' ideas is called crowdsourcing.
Added 9/3/2015 8:59:25 AM
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The second step in the sequential building process of brand equity is develop positive brand awareness establish a brand's meaning in the minds of consumers elicit the proper consumer responses to a brands identity and meaning create a consumer-brand connection reward loyal customer behavior
Weegy: marketing (More)
Question
Updated 3/7/2017 7:01:54 PM
1 Answer/Comment
The second step in the sequential building process of brand equity is known as create a consumer-brand connection.
Added 3/7/2017 7:01:53 PM
This answer has been confirmed as correct and helpful.
Confirmed by Andrew. [3/8/2017 10:34:15 AM]
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