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• What is the importance of social media in today’s society
As the prevalence of social media continues to rise, organizations of all types and sizes are recognizing the ways in which social media can help them better understand, respond to, and attract the attention of their target audience. As a result, [ [ [ businesses are now jumping on the social media bandwagon at a rapid pace, embracing blogs, social networks, wikis, and other vehicles to
achieve their marketing and public relations goals. What types of benefits can corporations achieve with an effective social media strategy? Get the Message Out Faster ? and to More People Social media enables more rapid sharing of information. It may take hours, or even days, for a new announcement to reach the end consumer through traditional channels. Why? Because when a press release is issued, a journalist or writer must first wade through all the sales and marketing lingo to find the key points. Then, the content must be re-purposed in article format, and sent to an editor or proofreader before it is published. Social media vehicles, on the other hand, allow for instantaneous dissemination of not just news, but images, audio, video, and other multimedia content as well. And because releases geared toward social media outlets contain only key highlights, pertinent facts, and hyperlinks to related statistics and quotes, the information they contain can be immediately picked up and posted by bloggers and other online journalists. Social media also provides more widespread coverage, enabling breaking news to reach a much larger and broader reader base than standard media outlets alone. While magazine readership and the number of available print publications continue to decline, the number of consumers using the Internet to access and share information continues to rise sharply. For example, one recent study showed that almost one out of every four Internet users ? over 41 million people total in 2006 ? visits MySpace on a regular basis. Improve Branding Social media, and blogs in particular, can be a highly useful tool for enhancing both awareness and image. ]
Expert answered|jher000|Points 4926|
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Asked 9/1/2011 6:41:40 AM
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How has social networking changed over the past years?
Weegy: Over the last 10 years, we’ve seen social media galvanize thousands over politics, create as many industries as it has destroyed, [ and offer an abundance of visual and audio entertainmentA recent report by PEW found signs that social networks may be encouraging younger people to get involved in politics. You only need look at Twitter’s recent impact on the Iran elections, the Orange Revolution in Ukraine, and even the election of Barack ... (More)
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Asked 9/1/2011 8:04:03 AM
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Asked 9/1/2011 8:16:14 AM
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How is social networking used and by whom?
Weegy: A social networking service is an online service, platform, or site that focuses on building and reflecting of social networks or social relations among people, who, for example, share interests and/or activities. [ A social network service essentially consists of a representation of each user (often a profile), his/her social links, and a variety of additional services. Most social network services are web based and provide means for ... (More)
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Asked 9/1/2011 6:49:36 AM
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What would be the effect on society if social media were suddenly removed?
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Asked 9/1/2011 7:03:36 AM
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