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Q: What information should be included in a written positioning statement for Mary Kay?
A: Mission Statement The mission statement should be a clear and succinct representation of the enterprise's purpose for existence. [ It should incorporate socially meaningful and measurable criteria addressing concepts such as the moral/ethical position of the enterprise, public image, the target market, products/services, the geographic domain and expectations of growth and profitability. The
intent of the Mission Statement should be the first consideration for any employee who is evaluating a strategic decision. The statement can range from a very simple to a very complex set of ideas. How Specific Should You Be? Normally, the Mission Statement should represent the broadest perspective of the enterprise's mission. ]
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User: What information should be included in a written positioning statement for Mary Kay?

Weegy: Mission Statement The mission statement should be a clear and succinct representation of the enterprise's purpose for existence. [ It should incorporate socially meaningful and measurable criteria addressing concepts such as the moral/ethical position of the enterprise, public image, the target market, products/services, the geographic domain and expectations of growth and profitability. The intent of the Mission Statement should be the first consideration for any employee who is evaluating a strategic decision. The statement can range from a very simple to a very complex set of ideas. How Specific Should You Be? Normally, the Mission Statement should represent the broadest perspective of the enterprise's mission. ]
simplekaren89|Points 370|

User: what information should be included in a written positioning statement for Mary ay

Weegy: what information should be included in a written positioning statement for Mary kay. Much has been written about mission and vision statements. Some organizations can’t stand them, others swear by them. [ Some organizations are successful without them while others believe they are in part the reason for their success.A well-written mission statement can; promote unity, provide clarity and focus, move the organization from ideas to action, align and allocate scarce resources, and help define and establish the culture of the organization. Because of these factors, the mission statement can be a powerful force in clearly defining the organizations purpose for existence. The organizational mission statement should state why the entity was formed or what specific mission it performs. This can be discovered by answering the following types of questions. Why are we in business? Why (in very specific terms) do we exist? What do we provide and why? What primary function do we fulfill and why? Why does this work matter? What is most important about what we do? ]
Expert answered|petitemonde|Points 210|

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Asked 7/24/2013 9:23:11 PM
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