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Which of the following sets of terms describe approaches used by B2C marketers to segment their markets? Answer reactive, adaptive, and resistant responders. opportunistic, altruistic, and
grassroots buyers. bleeding edge, leading edge, and seeding edge customers. demographic, psychographic, and behavioral factors
Hello...When firms in B2C markets divide up the potential market according to values, attitudes, and lifestyles, they are making use of psychographic segmentation. thank you
Expert answered|Marvel2|Points 977|
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Asked 7/27/2013 3:23:03 PM
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