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When looking at demographic dimensions, marketers should: A. recognize that demographics can be very useful for estimating the market potential of possible target markets. B. understand that ethnic groups are generally homogeneous within. C. know that demographics are especially helpful in explaining why specific people buy specific brands. D. always consider external influences. E. know that it is illegal to segment markets based on membership in some racial or ethnic group.
Weegy: When looking at demographic dimensions, marketers should: A. recognize that demographics can be very useful for estimating the market potential of possible target markets. B. understand that ethnic groups are generally homogeneous within. C. [ know that demographics are especially helpful in explaining why specific people buy specific brands. D. always consider external influences. ] (More)
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Asked 1/14/2013 1:44:37 AM
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In an effort to increase its total sales, Champion has started exporting its spark plugs for use by several German auto producers. Champion is pursuing a _____ opportunity. A. mass marketing B. market development C. market penetration D. diversification E. product development
Weegy: mass marketing User: When looking at demographic dimensions, marketers should: A. recognize that demographics can be very useful for estimating the market potential of possible target markets. B. understand that ethnic groups are generally homogeneous within. C. know that demographics are especially helpful in explaining why specific people buy specific brands. D. always consider external influences. E. know that it is illegal to segment markets based on membership in some racial or ethnic group. (More)
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