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What is the difference between Direct channels of distribution and Indirect channels of distribution?
Channels are broken into direct and indirect forms, with a "direct" channel allowing the consumer to buy the good from the manufacturer and an "indirect" channel allowing the consumer to buy the good from a wholesaler. [ Direct channels are considered "shorter" than "indirect" ones. ]
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Asked 11/26/2012 2:27:25 PM
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Some of us have experience of being effective negotiators in business in considering alternatives to reach an agreement. Has anyone found that they can be effective negotiators when acting as an "agent" for their employer; however, when negotiating in their personal life with those whom that have a relationship are less effective? Why do you think that this phenomenon exists?
Weegy: NATIONAL LABOR RELATIONS ACT Also cited NLRA or the Act; 29 U.S.C. [ §§ 151-169 [Title 29, Chapter 7, Subchapter II, United States Code] FINDINGS AND POLICIES Section 1.[§151.] The denial by some employers of the right of employees to organize and the refusal by some employers to accept the procedure of collective bargaining lead to strikes and other forms of industrial strife or unrest, which have the intent or the necessary effect of burdening or obstructing commerce by (a) impairing the efficiency, safety, or operation of the instrumentalities of commerce; (b) occurring in the current of commerce; (c) materially affecting, restraining, or controlling the flow of raw materials or manufactured or processed goods from or into the channels of commerce, or the prices of such materials or goods in commerce; or (d) causing diminution of employment and wages in such volume as substantially to impair or disrupt the market for goods flowing from or into the channels of commerce. The inequality of bargaining power between employees who do not possess full freedom of association or actual liberty of contract and employers who are organized in the corporate or other forms of ownership association substantially burdens and affects the flow of commerce, and tends to aggravate recurrent business depressions, by depressing wage rates and the purchasing power of wage earners in industry and by preventing the stabilization of competitive wage rates and working conditions within and between industries. ] (More)
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Asked 11/21/2012 2:42:02 PM
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When working with a pricing model what establishes the floor (minimum you can charge) for your product or service?
Weegy: you must set prices above the floor. (Prices may temporarily be set below the floor for a product introduction.) Your ceiling is the customer's perceived value. [ In other words, the maximum price customers will pay based upon what the product is worth to them. Perceived value is a mixture of an established reputation, marketing mix, packaging, competitive atmosphere, etc. The best price for your product lies between the floor and the ceiling. It is important to be aware of costs in establishing prices, but not to get stuck offering only cost-based pricing. Value-based pricing encourages you to evaluate your product and its' price from the customer's perspective. ] (More)
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Asked 11/21/2012 3:00:47 PM
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What are the challenges of marketing a service?
Weegy: Marketing Intangibles Unlike the marketing of products, which allows the prospect to use five senses as part of the evaluation process, selling services requires an explanation of an intangible product. [ As a result, it may be harder to envision how the service can benefit your potential customer. The prospect also may have difficulty determining if the value of the service is worth the asking price. Developing Trust Marketers of services may have a more difficult time in developing the trust of the prospect. For example, an insurance agent is essentially marketing a promise that his company will deliver when it comes time to pay a claim. If the agent does not appear trustworthy or if his company has a poor reputation, he will have a hard time convincing the prospect to purchase a policy. ] (More)
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Asked 11/21/2012 3:09:42 PM
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How is marketing shoes different from marketing shoe repair?
Weegy: Marketing products and services can have many similarities as well as differences. [ Products and services benefit from adding trust and name recognition into the marketing materials, but products can be impulse purchases whereas services need time for delivery. There are several differences between marketing products and services, most of which center on relationship building. ] (More)
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Asked 11/21/2012 3:18:22 PM
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What are the factors in integrative negotiation that make it difficult to achieve an agreement? Provide examples from your own experience.
Weegy: Integrative negotiation is a strategy where the goal is a result that is as good as possible for both parties. It can also be referred to as win-win negotiation. [ It is an alternate strategy to the more common negotiation technique of simply trying to come up with the best possible outcome for your own side, known as distributive negotiation. ] (More)
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Asked 11/21/2012 3:44:19 PM
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