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Q: differentiate between hazard and outrage? Give an example of a low hazard risk but a high outrage risk.
A: When people are frightened or angry about what a company believes to be a low risk - such as the chance of developing cancer by living near an emission-spewing factory - data, statistics, refutations and defensiveness will not placate people, [ warned Sandman, who calls this a situation in which the hazard is low, but outrage is high. In such circumstances, he says, company officials must first
let people vent. ]
batotoy|Points 1475|
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Asked 3/8/2012 8:24:07 PM
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