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Q: Which of the following is a criterion used for selecting a target segment? potential for increased profit similarity of needs of potential buyers within a segment difference of needs of buyers
among segments potential of a marketing action to reach a segment competitive position
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Asked 8/4/2012 5:36:02 PM
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A product in the introduction stage of the product life cycle should have which of the following marketing objectives? gain awareness and stimulate trial stress differentiation maintain brand loyalty gain as much distribution as possible reveal a marketing niche
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Updated 2/10/2014 2:45:57 AM
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A product in the introduction stage of the product life cycle should have a marketing objective of gain awareness and stimulate trial.


Added 2/10/2014 2:45:57 AM
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