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why is it important to explain to your supervisor that unplanned marketing will lead to loss of money?
Weegy: The Marketing Management Cycle The planning cycle is composed of five basic steps. First, Planning is the process of examining and understanding the surroundings within which the organization functions. [ For example, “environmental scanning” is the process of studying and making sense of all the things that might impact the firm’s operation that are external to the firm. This would include studying and gaining an understanding of such things as: competition, legislation and regulation, social and cultural trends, and technology. Both present and developing trends in each of these areas must be identified and monitored. Second, Implementation is the process of putting plans that have been made into action. It is the transition from expected reality to existing reality. Third, Monitoring is the process of tracking plans and identifying how plans map to changes that take place during program operation when more information is acquired. Correction is the stage in which we take action to return our plan to the desired state based on feedback obtained in the monitoring stage. If we find that return to the planned state is not practicable, we may adjust our planning outcomes. Thus, Monitoring and Correction may be considered two stages because after plans are put into action, one must continually monitor performance and make adjustments to the plan based on the feedback gathered through these monitoring activities. In summary, the marketing management cycle composed of planning, implementing, monitoring, and correcting. We use the use the term ‘PIMC’ as a device to remember the stages. ] (More)
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Expert Answered
Updated 3/24/2013 11:23:53 AM
1 Answer/Comment
Please don't copy and paste large block of texts. Please make sure that response are kept short and to the point.
Added 3/24/2013 11:23:53 AM
why is it important to have specials both in store and online in a business?
Weegy: It sounds strange but there are many stores which are designed without a thought on making a sale. They look cool but they are absolutely useless when it concerns shopping. [ For these sites, it is enough that they are equivalent to the online presence of the brand or physical store, but all the site does was put a big ‘Buy’ button in plain view. Some businessmen, developers and designers don’t draw their attention to such details. ] (More)
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Expert Answered
Updated 3/26/2013 6:07:44 AM
1 Answer/Comment
Your answer doesn't address the question. Also, when you copy and paste, you need to provide a link to your source.
Added 3/26/2013 6:07:51 AM
why is it important to know the needs of the cnsumr?
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Updated 3/29/2013 4:27:37 PM
1 Answer/Comment
Every customer is different from another individual, therefore every customer has a different need.Understanding customer needs will help you define new market opportunities and drive innovation and revenue growth in every aspect of your organization.
Added 3/29/2013 4:27:50 PM
How do you know when you have delivered the right message to the right audience dealing with consumers?
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Updated 3/30/2013 10:10:56 AM
1 Answer/Comment
With a specific focus on rhetoric, some, such as Walter Ong, have suggested that the audience is a construct made up by the rhetoric and the rhetorical situation the text is addressing. Others, such as Ruth Mitchell and Mary Taylor have said writers and speakers actually can target their communication to address a real audience. Some others like Ede and Lunsford try to mingle these two approaches and create situations where audience is "fictionalized," as Ong would say, but in recognition of some real attributes of the actual audience.
Added 3/30/2013 10:10:57 AM
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