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Q: How can a marketing organization ensure that it is able to identify newly emerging competitors in time to plan and execute an effective marketing strategy in response to these competitors?
A: Ways to identify emerging competitors include attending trade shows and obtaining lists of both exhibitors and attendees, again, [ speaking with and or surveying your clients to learn what new services they are using in your area of expertise and obtaining appropriate feedback from your salesforce. ]
Expert answered|selymi|Points 10296|
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Asked 3/28/2013 9:46:36 AM
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