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Why would Dual Distribution strategy be good for you?
You have a sales team that sells directly to Fortune 100 companies. You have a second product line for small businesses. [ Instead of using your sales team, you sell this line directly to end-users through your website and marketing campaigns. You have two markets and two distribution channels ]
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User: Why would Dual Distribution strategy be good for you?





Weegy: You have a sales team that sells directly to Fortune 100 companies. You have a second product line for small businesses. [ Instead of using your sales team, you sell this line directly to end-users through your website and marketing campaigns. You have two markets and two distribution channels ]
Expert answered|Flengky|Points 10|

User: Why would Dual Distribution strategy be good for you?

Weegy: You would probably consult a map to chart the best way to reach it. ..... You may have chosen a dual-distribution strategy in which you will sell
Expert answered|Flengky|Points 10|

User: Please explain more in your words do I can understand better

Weegy: These tips will help you avoid misunderstandings and improve your relationships. ... Effective communication helps us better understand a person or situation, enables ... However, you do need to set aside your judgment and withhold blame and ... [ person tells them more about how you're feeling than words alone ever can. ]
Expert answered|Flengky|Points 10|

User: Why do you think Dual Distribution strategy is good for you?

Weegy: There are many examples of marketing plans onlinebut here is a good place to start if you have never written one before:
Expert answered|Flengky|Points 10|

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Asked 12/1/2012 9:16:30 PM
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Which pricing stratergy do you perfer? (penetration, skimming, prestige, or odd-even?
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Asked 11/28/2012 7:55:38 PM
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which channel of distribution will provide the best coverage of the target market for your product or service? A direct, Indirect or Dual Distribution strategy?
Weegy: A marketing channel of didtribution (or simply a marketing channel) consist of individuals and firms involved in the process of making a process or service available for use or consumption by consumers or industrial users. [ Intermediaries make psssoble the flow of products fromproducers to buyers by performing three basic functions. The transactional function involves buying, selling, and risk-taking because intermediaries stock merchandise in anticipation of sales. The logistical function involves the gathering, storing, and dispensing of products. The facilitating function assists producers in making goods and services more attractive to buyers. The performance of these functions by intermediaries create time, place, form, and possession utility for customers. There are traditional marketing channels, electronic marketing channels, and vertical marketing systems. Traditional marketing channels describe the route taken by products and services from producer to buyer. This route can range from a direct channel with no intermediaries, because a producer and ultimate consumers deal directly with each other to indirect channels where intermediaries (agents, wholesalers, distributors, or retailors) are inserted between a producer and consumer and perform numerous channel functions. Electronic marketing channels employ the Internet to make goods and services availale for consumption or use by consumer or business buyers. Vertical marketing systems are professionally managed and centrally coordinated marketing channels designed to achieve channel economics and maximum marketing impact. There are three types of vertical marketing systems (VMSs). A corporate VMS combines successive stages of production and distribution under a single ownership. A contractual VMS exist when independent production and distribution firms integrate their efforts on a contractual basis to obtain greater functional economies and marketing impact than they could achieve alone. ] (More)
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