Question and answer
Should the United States allow the direct marketing of medications in print and on television?
Only the U.S. and New Zealand permit direct marketing of prescription drugs to consumers. The Food and Drug Administration (FDA) acquired jurisdiction over DTCA of prescription drugs in 1962. [ For the next 35 years, television advertising was limited by the requirement that ads summarize potential adverse reactions and contraindications to drugs. • In 1997, the FDA issued guidelines that
described how ads could make “adequate provision” for the full disclosure of risks and benefits by referring viewers elsewhere, to a toll-free telephone number, concurrent print ad, a web site, or a physician. As a result, the pharmaceutical industry greatly increased its spending on DTCA, and shifted the majority of its budget from print to broadcast media. • Regulation of DTCA recognizes that prescription drugs differ from other consumer products because of the drugs’ inherent risks. Nevertheless, commercial speech is given significant protection under U.S. law, leading legal scholars to conclude that an outright ban on DTCA would not likely pass constitutional muster. The question remains about how to balance these constitutional protections with the need to protect the public’s health. • American television viewers see as many as 16 hours of prescription drug ads per year, far exceeding the average time spent with a physician. Pharmaceutical manufacturers concentrate DTCA spending on a few brand-name drugs, mostly those used to treat chronic conditions with broad and enduring potential markets—such as high cholesterol, insomnia, or reduced bone density. In 2008, the class of drugs with the greatest DTCA spending was treatments for erectile dysfunction. ]
Expert answered|alhynne09|Points 10|
Question
Asked 9/21/2012 10:13:40 PM
0 Answers/Comments
Get an answer
New answers
Rating

There are no new answers.

Comments

There are no comments.

Add an answer or comment
Log in or sign up first.
20,570,476 questions answered
Popular Conversations
what is pie User: what is pie in math
Weegy: 3.14 User: 300*50*9*8*8*300 Weegy: 8/300= 2/75 or in decimal format 0.026666666666666666666666666666667 ...
4/24/2015 2:04:35 AM| 4 Answers
11 3 ÷ 11 3 = 1,331
Weegy: False User: Simplify 3a · 3b ÷ 3c ÷ 3d. The exponent on 3 is _____. Weegy: 3^a*3^b?3^c?3^d = ...
4/24/2015 6:38:43 AM| 3 Answers
The slope of a line is -1/3. Find the slope of a line that is ...
Weegy: The slope of a line is 1/3. The slope of a line perpendicular to this line is -3. User: What is the equation ...
4/24/2015 7:36:42 AM| 3 Answers
Find the quotient. n 7 ÷ n 3 User: Simplify. y 5 ÷ y 3 · y 2
Weegy: y^5 ? y^3 ? y^2; y^8 ? y^2 = y^6 User: Find the quotient. h 6 ÷ h Weegy: IF you mean y^5 ? y^3 ? y^2, then ...
4/24/2015 6:42:25 AM| 2 Answers
Simplify. n 6 · n 5 ÷ n 4 · n 3 ÷ n 2 · n User: Find the ...
Weegy: 1/11 as a decimal is 0.0909 2/14 simplified is 1/7 User: Simplify. y 5 ÷ y 3 · y 2 User: Simplify. n 6 · n ...
4/24/2015 6:43:59 AM| 2 Answers
9x9
Weegy: 9 X 9 = 81 User: 81x9
4/24/2015 7:13:16 AM| 2 Answers
9*9*9
Weegy: Hello, How can I help you today? User: 9x9x9
4/24/2015 7:12:43 AM| 2 Answers
Weegy Stuff
S
L
Points 712 [Total 2289]| Ratings 1| Comments 702| Invitations 0|Offline
S
L
Points 633 [Total 1200]| Ratings 2| Comments 613| Invitations 0|Offline
S
Points 372 [Total 372]| Ratings 0| Comments 372| Invitations 0|Offline
S
P
C
L
P
L
1
P
P
1
Points 334 [Total 8211]| Ratings 3| Comments 304| Invitations 0|Offline
S
Points 184 [Total 184]| Ratings 1| Comments 174| Invitations 0|Offline
S
Points 171 [Total 171]| Ratings 2| Comments 151| Invitations 0|Offline
S
1
L
L
Points 137 [Total 8131]| Ratings 0| Comments 137| Invitations 0|Online
S
L
1
R
Points 127 [Total 1199]| Ratings 1| Comments 117| Invitations 0|Offline
S
L
Points 124 [Total 3727]| Ratings 0| Comments 124| Invitations 0|Offline
S
1
L
1
Points 43 [Total 3484]| Ratings 1| Comments 33| Invitations 0|Offline
Home | Contact | Blog | About | Terms | Privacy | Social | ©2015 Purple Inc.