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Q: The first step in market segmentation should be A. deciding what new products you could develop B. evaluating what segments you currently serve C. finding a demographic group likely to use
their products D. defining some broad product-markets where you may be able to operate profitable
A: B. evaluating what segments you currently serve
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User: The observing method in marketing research A. uses personal interviews B. may require customers to change their normal shopping behavior C. is used to gather data without consumers being influenced by the process D. is not suitable for obtaining primary data

User: The first step in market segmentation should be A. deciding what new products you could develop B. evaluating what segments you currently serve C. finding a demographic group likely to use their products D. defining some broad product-markets where you may be able to operate profitable

Weegy: B. evaluating what segments you currently serve
conception|Points 100|

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Asked 8/9/2012 9:11:57 AM
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