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Asked 3/28/2013 9:17:38 PM
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Why is planning important in marketing?
Weegy: Planning is important in marketing because it clarifies the key marketing elements of a business and maps out directions, objectives and activities for the business and its employees. [ ] (More)
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Asked 3/21/2013 5:26:29 AM
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What are the essential components of a marketing plan?
Weegy: Marketing plans are business documents that communicate your strategies for marketing your product or service. [ According to the United States Small Business Administration, the essential components of a marketing plan are an executive summary that describes the contents and objectives of your plan; a current situation section; a competitive analysis; a marketing strategies section; and a financial analysis. According to Entrepreneur Magazine, your plan should cover one year's worth of time. ] User: How would you convince your supervisor that the marketing department should produce formal marketing plans? Weegy: Marketing is not just a one-way nor a short-time process. Marketing plays a big role in your company's development. [ With these things in mind, you need to have a comprehensive marketing plan in order to "not waste any time, effort and budget" on the execution process. Convincing the marketing department is not that hard at all when you have facts to prove that you need to have a good marketing foundation by producing credible marketing plan. You need to get the company's financial status: expenses, budget, income, investment, etc. and be able to have a brief discussion on how you could double your investment and save costs by keenly creating a "standard" plan in marketing. ] (More)
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Asked 3/21/2013 5:35:14 AM
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why does a good marketing plan for a company meet their goals?
Weegy: A marketing plan may be part of an overall business plan. ... This definition should not be too narrow, or it will constrict the development of ... the book by Peters and Waterman, in the form of their "Superordinate Goals. ... [ is a good chance that the organization will achieve a strong position in its markets (and attain that future). ] (More)
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Asked 3/21/2013 4:49:52 PM
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what keeps the marketing and sales department workin together?
Weegy: Though sales and marketing work best separately, they still must work together at times. As part of their marketing job, CMOs should support the sales department by giving directions and leads: where they should be going, customers to pursue, etc. [ The sales should be focused on the metrics for this week, this month, this quarter, or even this year. Marketing can support that while also looking at next year, setting the system up so it will be ready for sales when the time comes. When separated and left to focus on each of their respective strengths, sales and marketing can work to improve both the current and future status of a business, allowing it to continuously build relationships with customers and grow. Read more at ] (More)
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Asked 3/22/2013 5:29:46 PM
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How do you plan for good customer service?
Weegy: Identify your target customers Determine what your customers want Create a culture of customer service Clearly communicate service standards and expectations Provide consistent service across channels Establish a vision for [ Customer Service excellence Implement an external strategy Focus on recruiting and retaining good employees Empower employees to resolve customer service problems Develop good communications and rewards system ] (More)
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Asked 3/22/2013 8:36:16 PM
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