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Why should marketers be aware of consumers' cognitive consistency and cognitive dissonance? How can dissonance be reduced? Use the postpurchase behavior of a customer as an example
Consumers expect their business dealings to have satisfactory resolutions. Businesses must provide good customer service and products to fulfill their customers' requirements. [ [ Good customer service relies on well-trained and helpful staff willing to assist and advise customers, along with reliable products and services. ] ]
Expert answered|martinfrank|Points 10|
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Asked 11/25/2012 6:13:06 PM
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Research has indicated that the color ________ creates feelings of arousal and stimulates appetite
Weegy: Research has indicated that the color BLUE creates feelings of arousal and stimulates appetite. (More)
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Updated 11/26/2012 8:35:48 AM
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Research has indicated that the colors red, orange and yellow creates feelings of arousal and stimulates appetite.
These hues are known as "arousal colors" because they stimulate the appetite and encourage you to eat faster.

Added 11/26/2012 8:35:48 AM
Why should marketers be aware of consumers' cognitive consistency and cognitive dissonance?
Weegy: Six Stages to the Consumer Buying Decision Process (For complex decisions). Actual purchasing is only one stage of the process. Not all decision processes lead to a purchase. [ All consumer decisions do not always include all 6 stages, determined by the degree of complexity...discussed next. The 6 stages are: Problem Recognition(awareness of need)- difference between the desired state and the actual condition. Deficit in assortment ... (More)
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Asked 11/25/2012 6:36:56 PM
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