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Positioning": A. is useful for combining but not for segmenting. B. is concerned with obtaining the best shelf space in retail outlets. C. helps strategy planners see how customers view
competitors' offerings. D. applies to new products- but not existing products. E. eliminates the need for judgment in strategy planning.
Positioning": C. helps strategy planners see how customers view competitors' offerings.
Expert answered|OxTornado007|Points 5418|
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Asked 9/13/2012 10:24:12 PM
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