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Q: 1. A research team conducted a study of soft- drink preferences among residents in a test market prior to an advertising campaign for a new cola product. Of the participants, 130 are teenagers and
130 are adults. The researchers secured the following results: Cola Non-cola Teenagers 50 80 Adults 90 40 • Apply the steps in testing a research hypothesis. • Perform a chi-square test and interpret the results. • Determine how to present the results. • How might the results obtained from the test affect the advertising strategy?
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Asked 3/17/2013 11:28:56 AM
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Which term below refers to a controlled, randomized procedure that assures that each population element is given a known, nonzero chance of selection into a study's sample? A. Census B. Nonprobability sampling C. Probability sampling D. Element selection
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Updated 258 days ago|3/10/2017 4:24:52 AM
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Probability sampling refers to a controlled, randomized procedure that assures that each population element is given a known, nonzero chance of selection into a study's sample.
Added 258 days ago|3/10/2017 4:24:52 AM
This answer has been confirmed as correct and helpful.
Confirmed by jeifunk [3/10/2017 5:33:28 AM]
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