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Weegy: hi, your question? User: The stage of the new product process that specifies the features of the product and the marketing strategy needed to bring it to market and make financial projections is referred to as User: The stage of the new-product process that involves developing a pool of concepts to serve as candidates for new-products is referred to as __________. Weegy: The answer is a. idThe answer is a. idea generationea generation User: Retailers such as Bloomingdale (Figure 12-3 above), set __________ for their products. Weegy: The (Figure 12-3 above you stated cannot be found. Please provide more details. Thank you (More)
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Asked 2/23/2013 9:44:12 PM
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Marketing two or more products in a single package price is referred to as User: The seven stages an organization goes through to identify business opportunities and convert them to a salable product or service is referred to as the __________.
Weegy: The seven stages an organization goes through to identify business opportunities and convert them to a salable product or service is referred to as the New-product process. User: For consumers, the primary benefit of branding is Weegy: Branding is the process of creating distinctive and durable perceptions in the minds of consumers. A brand is a persistent, unique business identity intertwined with associations of personality, quality, origin, liking and more. [ Here’s why the effort to brand your company or yourself pays off. 1. Memorability. A brand serves as a convenient container for a reputation and good will. It's hard for customers to go back to "that whatsitsname store" or to refer business to "the plumber from the Yellow Pages." In addition to an effective company name, it helps when people have material reminders reinforcing the identity of companies they will want to do repeat business with: refrigerator magnets, tote bags, datebooks, coasters, key rings, first aid kits, etc. Memorability can come from using and sticking with an unusual color combination (FedEx's purple and orange), distinctive behavior (the gas station whose attendants literally run to clean your windshield), or with an individual, even a style of clothing (Author Tom Wolfe's white suits). Develop your own identifiers and nail them to your company name in the minds of your public. ] User: The first stage in the new-product process is Weegy: First stages in new product development Idea, design, prototype. [ Depending on the cost and complexity of the design and the cost of the prototype, somewhere after the idea is drafted and a preliminary design completed, you'd do market research to validate the feasibility of producing and selling the product, looking at things like: market size, time and cost to produce and distribute, product price, sales model and distribution channels, production and materials costs, marketing costs, competitive landscape. ] User: ... (More)
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Asked 2/23/2013 10:04:53 PM
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